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booth

display

Cosmetic Experience

Client:

Guerlain

Location:

Asia

design study

2015

The booth of the Guerlain brand that sells a lipstick and a beeswax-based beauty oil is designed with a unique and eye-catching aesthetic.

The semi-enclosed room with a beehive-shaped ceiling, complete with dripping honey drops, creates a cozy and intimate atmosphere for customers and vendors to chat and connect. The honey drops further emphasize the bee-inspired theme and add a touch of luxury to the overall design. The rest of the booth is open with two high tables that feature illuminated mirrors, allowing customers to try out the products and see how they look on themselves. The high tables create a comfortable and inviting atmosphere for customers to explore and engage with the products. The front and sides of the booth showcase advertising posters that display the products, and the brand name is visible on the back wall and at the top of the booth.

The bees designed and attached to the walls add a touch of nature to the booth. The lipsticks are easily accessible on a shelf on the back wall, and the booth also has two concealed storage spaces to allow for easy restocking of the products.

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