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artwork

installation

Pixels of Prosperity

Client:

Hang Seng Bank

Location:

Hong Kong

completed

2022

The artwork commissioned by Hang Seng Bank is a stunning piece of digital art that showcases the bank's growth and commitment to the community.

Measuring an impressive 2 meters by 2 meters and weighing 300 kg, the artwork is made up of 13 000 plexiglass cubes of varying sizes, arranged to create a unique and eye-catching display. Behind the plexiglass cubes lies a digital artwork that represents the bank's endeavor, highlighting its success in providing financial services to customers in China and beyond. The digital artwork also features images of the community, emphasizing the bank's dedication to serving its customers and working towards their betterment.

Hang Seng (HASE) bank has been contributing to society from its first foundations. Along with its robust futuristic vision and involvement in many local communities, HASE respects sustainability concerns.

In this digital artwork, you will discover a futuristic green city driven by a growing twisted architectural shape to the light. The red HASE color merges the green environment. A pattern of radio-centric tile network surrounds the light – gathering all communities around the radiant illumination of HASE. Closer, you will be able to perceive an overlay of a mosaic pictures as a testimony of its real actions. The three-dimensional city layer composed of a pixelation of acrylic cubes helps you interact with the artwork. When looking at different angles, a perspective visual effect reveals and hides certain parts.

You become part of the artwork, part of the city.

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